The Detroit Red Wings, under the Hockeytown BrewHaHa brand, made their way into Downtown Detroit as the Hockeytown BrewHaHa Street Eats and Craft Beer Fest, presented by Cheli’s Chili, at Joe Louis Arena on Saturday, April 20 from 1-5 p.m. Back by popular demand after the wildly successful inaugural Hockeytown BrewHaHa Craft Beer Dinner last December, the current version focused on a hot new trend in the culinary industry – street eats!
Influenced by the street food culture in places such as Western Europe and Southeast Asia, the Hockeytown Influenced by the street food culture in places such as Western Europe and Southeast Asia, the Hockeytown BrewHaHa Street Eats and Craft Beer Fest featured samples of cuisine presented by Detroit’s own gourmet food truck companies including the Mac Shack, El Guapo, Treat Dreams, Corridor Sausage Co., Ned’sTravelBurger and Green Zebra.
Held on the covered ice surface of the 11-time Stanley Cup champion Detroit Red Wings, the Hockeytown
BrewHaHa Street Eats and Craft Beer Fest featured samples of some of the best local and regional
craft brews, boasting big tastes and hoppy in-your-face flavors. Guests were able to taste a
wide variety of beers from ales and lagers, to porters and stouts provided by some of the biggest names in
the craft beer industry including Anchor Brewing, Angry Orchard, Arbor Brewing, Arcadia, Bell’s Brewery, Blue
Moon, Brewery Vivant, Crispin, Founders, Goose Island, Jolly Pumpkin, Leinenkugel’s, Motor City Brewing
Works, New Holland, North Peak, Sam Adams, Saugatuck Brewing Company, Shock Top, Stella Artois and
Stone Brewing Co.
Guests received coupon books upon entry to Joe Louis Arena for six, 6-oz. craft beer samples from any of the
participating breweries, as well as a sample of the cuisine from each of the six participating food truck vendor
stations. Additional food and beer coupons where available for purchase as desired. In addition to sampling
street eats and craft brews, guests enjoyed live music and a behind-the-scenes tour of Joe Louis Arena.
Additional sponsors of the Hockeytown BrewHaHa Street Eats and Craft Beer Fest include MotorCity Casino
Hotel, Real Detroit Weekly and TitleSource.